You can repost on Instagram with a few simple steps as long as you have the original poster’s permission to use their content. Instagram only facilitates functionality for reposting content on stories. Still, if you want to repost content in the feed, you should contact the original poster. Show
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How to repost on Instagram? It’s simple. Take a screenshot, crop it, and post it on your Instagram profile. Is this how you should repost as a brand? Not exactly. If you’re an individual and sharing popular content, the screenshot methods will be sufficient. But if you’re a brand, you’ll have to consider a lot of things before reposting content on Instagram. Don’t fret; this article is all about how to repost on Instagram. Instagram is a place for media consumption and social connection. People post tons of photos and videos on Instagram in the form of stories, reels, posts, etc. The best way for brands to increase their Instagram engagement is to repost photos and videos of other users. But how to repost on Instagram as a brand is a question most business owners and marketers ask. And most importantly, does it make sense to repost someone else’s content on your channel? Let’s start with the reasons marketers and business owners should master how to repost on Instagram. How does reposting on Instagram help brands?If you’ve ever created an Instagram content strategy and implemented it, you know that every post costs money. Content creators spend time designing the post, and your social media team supports posting. But what if you could skip the content creation part. It can save you a lot of bucks, right? You could use this money to broaden your range of products, diversify your marketing efforts, or upgrade your order fulfilment software. This is one of the reasons why marketers should learn how to repost on Instagram. Reposting Instagram posts saves you time as well. About 52% of marketers feel that time is a challenge when it comes to social media content creation. Over 72% of marketers seek opportunities to save time on creative content creation. Another significant reason is user engagement. When you share other people’s content on your page and tag them, they’re more likely to share your post back. It gives you exposure to a larger audience—another major reason you should learn how to repost on Instagram. Also, when you share other people’s posts, your audience sees them as authentic, unlike promotional posts. This authenticity attracts engagement. Weekly Content Inspiration Direct to Your Inbox Get free content inspiration delivered straight to your inbox and learn from real brand accounts. Level up your social media marketing game with actionable tips from Hopper HQ’s experts with new advice every week. EmailEnter your email SUBSCRIBECan you repost on Instagram?Yes. However, before you repost someone else’s content on your Instagram handle, make sure you have permission from the original poster to repost their work. You can seek approval in the following ways:
If the original poster has tagged you in the post, there is no need to seek their permission, and you can move forward with sharing the post on your feed or stories. How to repost on Instagram FeedInstagram doesn’t provide the option to repost Reels, Stories, or posts on the Feed. But it’s possible to post on your Instagram Feed using two methods:
The screenshot methodTo use the screenshot method, take these steps:
Third-party appsIf you choose to use a third-party app, here are some reliable options you can use:
How to repost on Instagram StoriesIf it were just about photos, you could simply take a screenshot and post it. But as Instagram boasts several types of content, including videos, it can be hard for marketers to know how to repost on Instagram. We’ll make it simple.
TRY HOPPER HQ FREERefreshingly Simple Post, Story + Reel Scheduling Visually plan all your social channels. Instagram, TikTok, Twitter, Facebook + LinkedIn. Try Hopper HQ Now How to repost a Story on InstagramMost people will want to share other people’s Instagram stories if they’re tagged in them. However, you can still share the Story even if you aren’t tagged in it. We’ll discuss both cases. First, let’s assume one of your customers has posted an Instagram Story mentioning your brand, here’s how to repost on Instagram. When someone you follow tags your brand in their Instagram Story, you’ll get a notification in your Direct Messages. If someone who you don’t follow tags you in their Story, you’ll get a notification in your message request section. One important thing to note here is that you cannot prevent people from mentioning you unless you specify your preference in the “Allow mentions from” in your settings. You can either allow mentions from everyone, people you follow, or no one. If you’re mentioned in a story and want it to be taken down, you need to report it to Instagram. Allow mentions Instagram SettingsIf you want to repost the Story you’ve been tagged in, follow these steps:
When you repost the Story in which you’ve been mentioned, Instagram auto mentions the person who has posted the Story originally. However, the mention sharing will only work when the original poster’s Story, as well as account, is public. Now, if you want to share a Story in which you aren’t mentioned, you need to use third-party apps. Third-party apps let you repost almost any post on Instagram as long as they’re public. How to repost a post on InstagramIn addition to posting Stories, you can also repost every other type of content on Instagram. It is a great way of sharing content while promoting the account whose content you’re reposting. Here is how you can repost others’ Instagram content to your story:
Like other content on Instagram, you can only repost images and videos from other accounts only if their account is set to public. If the publisher of the post you want to repost has their account private, you cannot share their content. However, you can always ask them to send you the content, you can make minor adjustments to it to suit your purpose. For instance, if it’s a video, you can transcribe it to make it more accessible to your audience, add stickers, and more. And then you can post it via your Instagram account and tag the original publisher. One feature we didn’t discuss is showing or hiding captions with the post. Suppose you want to include the original post caption in your story, just tap on the draft post in the Story share section. Refer to the image below. Share post on Instagram StoryHow to repost a Reel on InstagramYou can also repost a Reel from an account that’s set to public.
That’s it, you’ve successfully posted someone’s Reel on your Instagram Stories. How to make reposting part of your Instagram strategyYou now know how to repost on Instagram. Here is how you can include reposting as a part of your content strategy: 1. Monitor brand mentions, hashtags, and tagsEvery time someone mentions or tags your brand in an Instagram post or story, you get notified in the direct messages or notification centre. Follow your brand hashtags on Instagram to stay tuned with the activities. Here is how you can do that:
2. Share user-generated content from eventsBusiness events, meetups, and industry-level talks create avenues for people to tag your brand in their Instagram content. This is a great opportunity to humanise your brand and repost the content. If you’re running your own event or someone from your team is giving a speech at an event, it’s a golden opportunity to repost the content on Instagram and showcase the people behind your organisation. 3. Repost content from the communityLet’s be honest. We all love to be acknowledged for the content we post, and an appreciation can be the cherry on the top. For brands on Instagram, reaching out to their audiences/customers, appreciating their content, and requesting permission to repost can prove to be a next-level strategy to discover new brand ambassadors. You can add live stream shopping links in the reposted Instagram content. Use relevant hashtags to boost your brand awareness and sales growth. Start reposting on InstagramReposting on Instagram is a simple technique that increases the frequency of your Instagram posts and generates more engagement. Don’t forget to seek permission from the original poster before you repost the content on Instagram. If you have more value to add to this article, help our community by putting your thoughts in the comment box. Enjoyed this post? You might also like:
FAQsHow do you repost on Instagram? Here is how to repost on Instagram story (applies to posts, stories, and reels):
Can I take screenshots of others’ posts and repost them on Instagram? Yes, you can share screenshots of other people’s posts as long as you have the original poster’s permission to repost. Why can't I repost a reel on Instagram story?Reset Resharing Toggle
Touch the hamburger icon (three lines menu) in the top right corner. Go to Settings -> Privacy. Navigate to Story; then toggle Allow sharing to story to disable it. Once the feature has been disabled, restart your device and enable it again.
Can you repost someone's Instagram reel?#4: Repost Instagram Reels
When it comes to Instagram Reels, you can share your own or anyone else's reels by opening the full-view reel and tapping on the paper airplane icon. From the pop-up menu, you can share the reel to your story or a DM.
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